Alphabet is a BMW Group business mobility and full-service leasing brand, founded in the UK in 1997 as the fleet subsidiary of the BMW Group. It offers corporate and SME fleets full-service leasing, fleet management tools and consulting, mainly for BMW Group brands and other makes. Own entities operate in 12 European countries and a partner network (Alphabet OneNet) covers the others.
Countries (29)
Alphabet serves business fleets in: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, France, Germany, Greece, Hungary, Ireland, Italy, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Türkiye, United Kingdom.
- Local entity
- Alphabet Austria Fuhrparkmanagement GmbH
- Status
- Own entity, verified
- Address
- Siegfried-Marcus-Straße 24, 5020 Salzburg
- Phone
- +43 662 83790
- Email
- office@alphabet.at
- Best4Fleet 2026 basis
- Survey of 135 fleet managers and 204 drivers with at least three company cars in Austria; fourth consecutive year awarded by FLOTTE, per page source
- 24-hour hotline Austria
- 0800 214 17 70 (Austria), +43 1 214 17 70 source
- Switchboard opening hours
- Mo-Do 08:00-16:30 and Fr 08:00-15:00 source
- Regulatory status
- Privacy notice describes Alphabet Austria as an Austrian financial institution subject to banking secrecy under §38 BWG source
- Parent group
- BMW Group (BMW AG named as parent in the privacy notice) source
- Local entity
- Alphabet Belgium Long Term Rental N.V.
- Status
- Own entity, verified
- Address
- Ingberthoeveweg 6, 2630 Aartselaar
- Phone
- +32 3 450 18 18
- Email
- info@alphabet.be
- Operational lease terms
- Typically 24 to 60 months with pre-agreed mileage limits and duration; no residual value risk source
- Alphabet Rent
- Car hire from 1 day to 24 months source
- VAT treatment
- VAT can be deducted from monthly lease payments (per the operational lease page) source
- Roadside hotline
- Alphabet Assistance 24/7 on +32 (0) 78 15 05 35 source
- Financial supervision
- FSMA registration 62052 shown on the imprint source
- Local entity
- Autotechnica Ltd.
- Status
- Partner, verified
- Address
- Nikola Vaptsarov Blvd. 53, 1407 Sofia
- Phone
- +359 2 439 02 22
- Electric car leasing
- Electric Lease service offered through Hertz Bulgaria source
- Alphabet partnership
- Autohellas and Alphabet International partnership, international accounts access source
- Local entity
- Autotechnica Fleet Services d.o.o.
- Status
- Partner, verified
- Address
- Ulica grada Vukovara 274, 10000 Zagreb
- Phone
- +385 072 72 72 77
- Parent
- Autohellas S.A., largest Rent a Car company in Greece, fleet exceeding 44,000 vehicles source
- Share capital
- 17,291,400.00 HRK (fully paid), as stated on the page source
- Local entity
- Autotechnica (Cyprus) Ltd.
- Status
- Partner, verified
- Address
- Aikaterinis Kornaro Str. 16, 2015 Strovolos, Nicosia
- Local presence
- Hertz, Firefly and Thrifty brands in Cyprus; Thrifty introduced 2023 source
- Local entity
- BUSINESS LEASE s.r.o.
- Status
- Partner, verified
- Address
- Radlická 714/113a, 158 00 Praha 5, 158 00 Praha 5
- Phone
- +420 225 778 800
- Email
- info@businesslease.cz
- Parent group
- AutoBinck group (family owned per o-nas page); ČSOB Leasing, a.s. (KBC group) per footer and 2026 merger notice source
- Merger notice
- Merger with ČSOB Leasing, a.s. on 31 Dec 2026 source
- Mid-term / flexible rental
- Business Rent, short-term rental service (businessrent.cz) source
- Service line 24h roadside
- 840 840 500 (roadside assistance and service line) source
- Servicing line
- +420 225 778 202 (for ordering servicing) source
- Social
- LinkedIn business-lease-czech-republic; Facebook BusinessLeaseCZ source
- Local entity
- Alphabet A/S
- Status
- Own entity, verified
- Address
- Borgmester Christiansens Gade 50, 2450 København SV
- Phone
- +45 70 15 15 44
- Email
- info.dk@alphabet.com
- Workshops in Denmark (tyre and workshop service network)
- 65 source
- Business phone hours (Mon-Fri)
- 09:00-16:00 source
- Local entity
- Mobire Eesti AS
- Status
- Partner, verified
- Address
- Mäealuse 2/3, 12618 Tallinn
- Phone
- 13500
- Email
- info@mobire.ee
- Ownership
- 100% owned by Inbank source
- Countries served
- Estonia, Latvia, Lithuania source
- 24/7 customer service
- Included in usage rent and full-service rent source
- Local entity
- ALPHABET FRANCE FLEET MANAGEMENT SAS
- Status
- Own entity, verified
- Address
- 5 rue des Hérons, 78180 Montigny-le-Bretonneux
- Phone
- +33 1 49 04 91 00
- Email
- demandeclient@alphabet.com
- Prices
- 7 advertised business offers, from €285/month excl. VAT (Ford Puma) source
- LLD (location longue durée) financing: all makes, types and powertrains; from one vehicle to thousands
- true source
- Alphabet customer service hours (phone)
- Monday to Friday 08:30-18:30, no lunch break source
- Alphabet Rent duration range
- 1 day to 24 months source
- Local entity
- Alphabet Fuhrparkmanagement GmbH
- Status
- Own entity, verified
- Address
- Lilienthalallee 26, 80939 München
- Phone
- +49 89 99822-0
- Email
- information@alphabet.de
- Prices
- 6 advertised business offers, from €780/month excl. VAT (MINI Cooper 3-Türer) source
- Fleet-manager satisfaction ranking, Dataforce Fuhrparkleiterbefragung 2025 (304 fleets): Alphabet second behind BMW Bank (4.15), ahead of Deutsche Leasing (4.09)
- 4.14 out of 5 (survey score, not an award) source
- Tyre service stations in Germany (Alphabet Reifenservice)
- 4500 source
- Fuel and charging card partners
- Aral, Shell, DKV source
- Alphabet Rent long-term rental term range
- Premium Langzeitmiete 1-24 months, Business Langzeitmiete up to 12 months, Auto-Abo 6-24 months source
- Full-Service-Leasing price model
- Monthly flat rate covering all selected services; cost independent of vehicle and services; quote on request (no list prices published for the lease product) source
- Local entity
- Autohellas Tourist and Trading Societe Anonyme
- Status
- Partner, verified
- Address
- 31 Viltanioti Str., 145 64 Kifissia, Athens
- Phone
- +30 210 6264000
- Email
- info@autohellas.gr
- Autohellas fleet
- exceeding 44,000 vehicles (group, as stated on hertz.hr) source
- Local entity
- BUSINESS LEASE Hungary Kft.
- Status
- Partner, verified
- Address
- Dózsa György út 146-148. 6. emelet, H-1134 Budapest
- Phone
- +36 1 886 9250
- Email
- info@businesslease.hu
- Prices
- 12 advertised business offers, from €262/month excl. VAT (Skoda Octavia) source
- Parent group
- AutoBinck group (family owned, Lauret family), per rolunk page source
- Customer offer pricing
- 12 indicative monthly prices, HUF, excluding VAT (ÁFA nélkül) source
- Local entity
- Mahony Fleet
- Status
- Partner, verified
- Address
- Howth Junction, Kilbarrack Rd, D05 P7W8 Dublin
- Phone
- +353 1 866 0520
- Group relationship
- Part of the Denis Mahony Group; homepage cites 'international cooperation partners with Alphabet International' and Europe's third-largest leasing company source
- Heritage
- Describes itself as having over 55 years of heritage and as a pioneering vehicle leasing company in Ireland (no founding year stated) source
- Local entity
- Alphabet Italia S.p.A.
- Status
- Own entity, verified
- Address
- Via Romano Guardini 24 (sede legale); secondary office Via della Unione Europea 4, 20097 San Donato Milanese (MI), 38121 Trento
- Phone
- 800 591 591
- Email
- servizio.clienti@alphabet.com
- Prices
- 8 advertised business offers, from €299/month excl. VAT (Fiat Grande Panda) source
- Driver Call Centre
- 24/7 operations centre for roadside assistance and claims source
- Alphabet Rent duration
- 1 to 24 months, multibrand, including electric and commercial vehicles source
- Alphabet group fleet under management (2025 annual report, group level)
- over 800,000 vehicles source
- Local entity
- UAB Mobire Lietuva
- Status
- Partner, verified
- Address
- Kareivių g. 11B, 09109 Vilnius
- Phone
- +370 606 70 222
- Email
- info@mobire.lt
- Local entity
- KBC Autolease Luxembourg
- Status
- Partner, verified
- Address
- 89B, Rue Pafebruch, Parc d'Activités Capellen, L-8308 Capellen
- Phone
- +352 310 103-1
- Email
- customercare@kbcautolease.lu
- KBC Autolease Luxembourg fleet under operational leasing
- over 4,400 vehicles source
- Alphabet OneNet membership of KBC Autolease Luxembourg
- member of Alphabet OneNet (news dated 2026-02-02) source
- Local entity
- BMW Financial Services Nederland B.V. (h.o.d.n. Alphabet)
- Status
- Own entity, verified
- Address
- Takkebijsters 59, 4817 BL Breda
- Phone
- +31 76 579 3200
- Email
- info-nl@alphabet.com
- Prices
- 2 advertised business offers, from €545/month excl. VAT (Kia (single model, name not in list)) source
- Alphabet Nederland organisation size
- over 450 specialists source
- Alphabet Nederland history
- founded 1997 as a division of BMW Group; merged with BMW Financial Services on 1 January 2022 source
- Alphabet Assistance
- 24/7 breakdown assistance at home and abroad source
- Alphabet Rent branches
- Amsterdam, Boxtel, Breda, Den Haag, Nieuwegein, Rotterdam, Zwolle source
- Shortlease duration
- 2 to 24 months, daily cancellation option after a minimum of 2 months source
- Local entity
- Autoplan
- Status
- Partner, verified
- Address
- Elgvegen 2, 2340 Løten
- Phone
- 02886
- Email
- kundeservice@autoplan.no
- Revenue 2025 (approx.)
- NOK 2.6 billion source
- Group membership
- Part of Sulland Gruppen source
- Alphabet partnership
- Autoplan offers the full range of Alphabet products and services in Norway, per autoplan.no source
- Local entity
- Alphabet Polska Fleet Management Sp. z o.o.
- Status
- Own entity, verified
- Address
- ul. Wołoska 22a, Mokotów Nova, budynek C, 02-675 Warszawa
- Phone
- +48 22 820 56 00
- Email
- oferta@alphabet.pl
- Prices
- 12 advertised business offers, from €376/month excl. VAT (BMW X1) source
- Business offer calculation includes
- service package, insurance package and assistance source
- Customer service line
- +48 22 820 56 80 (Biuro Obsługi Klienta), bok@alphabet.pl source
- Local entity
- KINTO PORTUGAL, S.A.
- Status
- Partner, verified
- Address
- Avenida Vasco da Gama, 780, 4430-247 Vila Nova de Gaia (HQ, Porto), 4430-247 Vila Nova de Gaia
- Phone
- +351 220 102 200
- Finlog (predecessor name, per LeasingLife)
- Privately owned, founded 1993, c. 11,000 vehicles source
- Lisbon office
- Av. Severiano Falcão nº3, 2685-379 Prior Velho source
- Years in Portugal
- Há 33 anos (33 years) per KINTO site source
- Award (year not shown)
- Prémio Cinco Estrelas, categoria de Gestão de Frota Automóvel (KINTO) source
- Local entity
- BUSINESS LEASE ROMANIA SRL
- Status
- Partner, verified
- Address
- Șoseaua București-Nord 15-23, Clădirea Henley, etaj 1, 077190 Voluntari
- Phone
- +40 727 367 367
- Email
- info@businesslease.ro
- Prices
- 12 advertised business offers, from €244/month excl. VAT (Hyundai i20) source
- Parent group
- AutoBinck group (family owned, Lauret family) source
- Emergency line
- +40 799 005 151 source
- Monthly price basis
- Indicative monthly operating lease prices in EUR, excluding VAT (fără TVA) source
- Local entity
- AKS Fleet Solution d.o.o.
- Status
- Partner, verified
- Address
- Radnička 22, 11000 Beograd
- Phone
- +381 11 77 00 548
- Email
- office@aksfleet.com
- Local entity
- BUSINESS LEASE Slovakia s.r.o.
- Status
- Partner, verified
- Address
- Twin City Tower, Mlynské nivy 10, 821 09 Bratislava
- Phone
- +421 2 5810 3810
- Email
- info@businesslease.sk
- Prices
- 12 advertised business offers, from €339/month excl. VAT (Kia K4 Sportswagon) source
- Parent group
- Subsidiary of ČSOB Leasing, a.s.; part of ČSOB Financial Group and KBC Group source
- Price basis
- Monthly prices shown as 'bez DPH' (VAT excluded) on the brand offer pages; term, km and down payment are not shown source
- Roadside assistance line
- 02/2099 2299 source
- Local entity
- Avant car, poslovni inženiring, d.o.o.
- Status
- Partner, verified
- Address
- Dunajska cesta 140, 1000 Ljubljana
- Phone
- +386 1 589 08 50
- Email
- avantcar@avantcar.si
- Alphabet partnership
- Avant car is a member of Alphabet OneNet; offers the full Alphabet product range in Slovenia (fleet management, operational leasing, short-term rental) source
- Minimum business rental term
- Flexible: minimum 30 days; Long-Term: 12+ months with option of a new vehicle for multi-year lease source
- Business request contact
- +386 1 589 08 40 (Mobility Team, Mon-Fri 08:00-16:00) source
- Business reservation centre hours
- Mon-Fri 06:00-22:00; Sat-Sun 08:00-16:00 source
- 24/7 customer care
- Included in both business rental packages source
- Local entity
- Alphabet España Fleet Management, S.A.U.
- Status
- Own entity, verified
- Address
- Avda. de Burgos, 118, 28050 Madrid
- Phone
- +34 911 951 951
- Prices
- 7 advertised business offers, from €244/month excl. VAT (Opel Corsa) source
- Customer service hours (commercial and customer care)
- 07:00-22:00 every day; roadside assistance 24 h source
- Roadside assistance phone (driver platform)
- 911 951 951 source
- Local entity
- BMW Financial Services Scandinavia AB
- Status
- Own entity, verified
- Address
- Vetenskapsvägen 10, Box 776, 191 27 Sollentuna
- Phone
- +46 (0)8 585 360 70
- Email
- fleet.se@alphabet.com
- Workshops in Sweden (tyre and service network)
- 300 source
- Local entity
- Alphabet Fuhrparkmanagement (Schweiz) AG
- Status
- Own entity, verified
- Address
- Industriestrasse 20, 8157 Dielsdorf
- Phone
- +41 58 269 65 67
- Email
- hello@alphabet.ch
- Motivationsleasing (employee leasing)
- Employee car leasing product called Alphabet Drive, for customers' staff source
- Full-service lease payment model
- Fixed monthly amount covering all costs; leasing cost is an operating expense; no residual value risk source
- Sustainability rating mention
- Sustainability page mentions an EcoVadis Gold rating; year and scope not stated source
- Press activity
- European Fleet Emission Monitor 2024 and 2025 press releases for CH; interviews with the CSO of Alphabet Fuhrparkmanagement (Schweiz) AG source
- Local entity
- Hedef Araç Kiralama ve Servis A.Ş.
- Status
- Partner, verified
- Address
- Merkez Mahallesi Cendere Caddesi No:22 Kat:12-13, 34406 Kağıthane, İstanbul
- Phone
- 444 1 433
- Active since
- 2003 (per trade press summary, search result only) source
- Fleet
- about 28,000 contracted vehicles (trade press summary, search result only) source
- Local entity
- Alphabet (GB) Limited
- Status
- Own entity, verified
- Address
- Alphabet House, Summit Avenue, GU14 0FB Farnborough
- Phone
- 0370 50 50 100
- Email
- admin.support@alphabet.co.uk
- Prices
- 3 advertised business offers, from €369/month excl. VAT (Nissan Leaf) source
- Alphabet Rent (short and long-term rental)
- Over 600,000 vehicles in more than 2,500 UK locations, per page source
- Information security certification
- ISO/IEC 27001:2022 certified since 2026 source
- Incorporation of Alphabet (GB) Limited
- Incorporated 21 November 1996 (Companies House, active) source
- Customer contact hours
- Monday to Friday 08:30-17:30 on 0370 50 50 100; roadside 0370 0120 301; accident management 0370 50 50 133 source
- Roadside support
- 24/7 roadside assistance, UK recovery to any location, help back to UK from Europe source
- Tyre and service network
- Nationwide authorised workshops; tyre network described as over 5,000 service providers; 24-hour hotline source
- Glass network
- Over 100 controlled-environment centres and 700 mobile technicians, 24/7 glass management source
- Cross-border cover
- Advice and support for driving in the EU; 112 emergency number; UK policies give EU minimum third-party cover source
- Business Contract Hire VAT treatment
- Page states VAT on maintenance and on vans used for business is reclaimable; for cars 50% or 100% depending on use source
